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Social Media Strategy for TV Non-Fiction

Tutors: Mark Egan

Date: Thursday, July 1st, 2021

Duration: Thursday 1st & Friday 2nd July: 9:30 - 12:30

Venue: Online

Cost: €75

Course Profile:

Social Media Strategy is an essential part of TV programming bringing connection with the audience for your content.

This course aims to give you a good overview with tips on developing a solid social media strategy, including:

  • Defining the goals of your strategy
  • Understanding your audience
  • What content works best on which platforms
  • Creating a content plan
  • Tools for creating engaging content, even on a budget
  • Case studies: what is working
  • Implementing a successful social media strategy

The online session will be followed by one-to-one sessions with Mark for those interested.

Participant Profile:

This online course is aimed towards TV production personnel who wish to learn more about social media strategy.

Screen Skills Ireland courses are open to all regardless of gender, race, religion, sexual orientation or disability.  All necessary accommodations will be made to ensure equality of access.

Application Procedure:

Please apply online with a current CV by 12 noon on Friday 18 June 2021. Please note late applications will not be considered.

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