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Film Festival Strategy: How to get the most out of festivals

Tutors: Gabrielle Kelly Grainne Humphreys Ian Hunt Duffy – Guest Speaker

Date: Friday, November 30th, 2018

Duration: 1 day

Venue: Dublin TBC

Cost: €100

Course Profile:

Around 4,000 film festivals are active worldwide every year and over 10,000 have run at least once in the past 15 years. Festivals, often combined with markets and Labs, are the key way to promote your work and can also act as a distribution system.  Understanding how to create and deliver an effective film festival strategy is vital to getting the most out of your film, whether short or feature. Knowing which festivals work best for your film, together with strong support materials like a press kit/ photos/ social media, and memorable loglines and pitches, is the very best way to sell yourself and your next project.

Topics covered will include:

  • Overview of the film festival business/art and key festivals worldwide
  • Creating and managing your Festival submission list
  • How to write a press kit and a killer logline
  • CASE STUDY of Oscar-nominated short film Everything in this Country Must
  • Pitching
  • Effective networking – how to work a festival to sell yourself and your film

The morning session will cover info and prep needed to get into the best festivals for your film. Utilizing what has been worked on in the morning session, an interactive session in the afternoon with Grainne Humphreys, the Director of Dublin’s own major International Film Festival, will give you the chance to pitch your projects while learning from the inside, how festivals work and what factors affect which films get chosen. Ian Hunt Duffy, an emerging filmmaker, will talk about his work and how he succeeded at several major festivals and set up his next film.

Participant Profile:

Writer/Directors and Producers, who have a completed a short film/feature film or are planning to make one.

Application Procedure:

Please apply online at with a current CV by 12 noon on the 16th of November. For further information, please email

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